Blog: On TV

Turn Testimonials into Media Gold

I’m going to start this blog by asking a couple of key questions: 1.      Do you have happy customers or clients who by using your product/service feel that you’ve made a…

How to: Four TV stories in one week

I recently wrote a blog entitled "Get Your Brand on TV" with my industry insights into how to get TV coverage for your business. I thought it was timely then…

How To Get Your Brand On TV

When talking to potential clients wanting help with their media exposure, 90% express the desire to get free airtime on TV.  I can’t say I blame them.  A mass audience…

Product Placement: Stealthy or Shameless?

By Davina Jeganathan Product placement has gradually become a more popular marketing strategy. Have you noticed your favourite Nike shoes in a movie? A side character munching on an Oreo?…

Media Training – Its Importance & Why You Need It!

Receiving media coverage is definitely an exciting moment, especially when you have been working on a campaign for quite some time. However, it is important that your company is always…


It's here. The annual, month long event involving the growing of moustaches during the month of November- Movember! The Movember Foundation raises the awareness for men's health, specifically prostate cancer…

The power of a good hashtag

More than 1.6 million people stayed up late on Sunday night to watch Novak Djokovic take out Rafael Nadal in an epic Australian Open finals match.   That’s a whole lot…

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