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How fitness trainers and nutritionists can magnify their message this Spring

Is the thought of baring your body in a swimming costume a scary one?If so you’re not alone and this year is probably worse than most due to comfort eating from COVID 19.In today’s #magnifymondaymoment video I explain how fitness trainers and nutritionists can make the most of this conundrum and magnify their message in mainstream media.#spring #fitness #media

Great exposure starts with ABC

Would you like to be featured on an ABC news site? There’s good reason to put effort into this, as according to the latest Nielson Digital Ratings ABC new sites came in at number 1. In today’s #magnifymondaymoment video I describe my 3 step process to magnify your message on the ABC. I also let you know […]

Why pictures speak louder than words

What do your professional images look like? Have you had them taken or do you need a revamp? It today’s #magnifymondaymoment I talk about why pictures speak louder than words when it comes to securing media coverage and the importance of having professional images taken. I also identify the range of images you’ll need and how to […]

What’s your take on TikTok?

What’s your take on TikTok? Are you a social media expert who has an opinion about its security risk or a business who has cleverly used it as part of your marketing mix. In today’s #magnifymondaymoment video I explain why your take on TikTok could score you mass media coverage right now. #tiktok #security #socialmedia

How to Create an Attention Grabbing Headline

What’s in a #headline? Well, it could be the difference between you getting the opportunity to magnify your message on TV and other mass media outlets or NOT. Journalists are busy people and have no end of experts and business owners like yourself, vying for their attention. In today’s #magnifymondaymoment video, I’ll explain exactly how to go about […]

Hot Topic: Tax Tips

Calling all accountants, bookkeepers and budgeting experts. As the 2019/20 financial year ends this week, tax and money matters are top of mind. What’s more, with the ATO introducing COVID-19 initiatives, we all want to know how to make the most of the incentives both to wrap up the year and make the most of […]