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7 Practical Apps for PR Professionals

7 Practical Apps for PR Professionals There’s no denying that public relations is a busy profession. On a typical day, a PR pro will be handling multiple clients, chatting to journalists, writing emails and media releases, coming up with at least 50 brilliant ideas and running around to meetings. “Isn’t there an app for that?” […]

The importance of stakeholder relationships in Crisis Management

The importance of stakeholder relationships in Crisis Management We all know stakeholders are fundamental to every organisation, but here at WordStorm PR, we understand that strong stakeholder relationships are absolutely vital for crisis management, and here’s why: Stakeholder perception Many organisations are not fully aware of how valuable stakeholder perception is for their reputation, particularly […]

How to Pitch a Press Release

My name is Monica Rosenfeld and I’m the founder of WordStorm PR. Last week’s video was all about how to write a press release that will get cut through with the journalists. So in this week’s video I’m going to tell you how to pitch that press release so that the journalist actually reads it. […]