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The importance of stakeholder relationships in Crisis Management

The importance of stakeholder relationships in Crisis Management We all know stakeholders are fundamental to every organisation, but here at WordStorm PR, we understand that strong stakeholder relationships are absolutely vital for crisis management, and here’s why: Stakeholder perception Many organisations are not fully aware of how valuable stakeholder perception is for their reputation, particularly […]

How to Pitch a Press Release

My name is Monica Rosenfeld and I’m the founder of WordStorm PR. Last week’s video was all about how to write a press release that will get cut through with the journalists. So in this week’s video I’m going to tell you how to pitch that press release so that the journalist actually reads it. […]

The 4 Unspoken Rules of #Hashtagging

The 4 Unspoken Rules of #Hashtagging It’s 2018, and everyone knows that hashtagging in posts means increased reach and engagement. But it’s been a decade of hashtag bombardment, and consumers and businesses alike are starting to see past the #smokeandmirrors of #unnecessary hashtagging #uhoh. So how can you effectively use hashtags to maintain brand engagement, […]

News and A Current Affairs

My name is Monica Rosenfeld and I’m the founder of WordStorm PR. Over four weeks I’m producing short videos to show you how you can get your brand on TV. Today I’m going to focus on news and current affairs programs. Now producers of these programs are largely focused on reporting on issues of the […]