In today’s video I’m going to answer a question that I get asked all the time, that is “can I simply write an article and hand it over to the media outlet I want to be in and see it being published”. Now the answer to that is yes you can, but some publications do […]

In this video I’m going to try and inspire you to come up with an angle around a world event that’s coming up in order to get some mass media attention for your brand. The world event I’m talking about is none other than Easter, which this year falls on the 21st of April. Try […]