“Yummy” “The taste is out of this world!” “I’m in heaven” These are some of the responses from ACP magazine journalists at The Collective event yesterday. Journalists were treated to the ridiculously tasty yoghurts and scrumptious haloumi by The Collective. The Collective offers a range of skinny greek yoghurts, gourmet yoghurts, cheeses and innovative yoghurt […]
It’s always an exciting time here in the office when a new client comes on board – be it beauty products or health food, clothing or travel. Sparking particular interest this week among our Stormettes has been our new charity client Hands Across the Water. For those of you that do not recognise this charity, […]
There’s nothing like that Olympic spirit – a time where we come to the office wearing shades of gold and green, we know the names of sports we never knew before, and we cry as someone lands the perfect double backflip. Even those Stormers without a sporty bone in their body can’t help but get […]
A feeling of excitement and satisfaction filled the air at WordStorm’s Monday morning meeting this week. All thanks to a small written sentence of acknowledgement mentioned in Retail World by one of our clients. It’s always a thrill when our clients get media coverage but to see our own name in the lights was fantastic! After considering […]
Just a quick pre-warning for this coming Friday. If you see a lot of people with big red balls on their noses, no they are not impersonating Rudolf the Reindeer or promoting the lotto. They are merely showing their support for one of Australia’s largest fundraising events. This Friday, 29th of June 2012, marks the […]
For many Australians marriage is a meaningful way to express love and strengthen commitment. However with the opportunity currently limited to heterosexual couples, many are getting behind the push for marriage equality and the media is no exception. Australian women’s magazine, Marie Clarie has launched the new ‘I Do’ campaign, putting all of their support […]
As PR’s it’s our duty to help in raising awareness of important issues that need to be addressed to the public. The festive season is generally a happy and fun period that we spend surrounded by friends, family, food, drinks and laughter. As Christmas fast approaches, it’s important for us to remember just how […]
As I am currently typing this, the word is that Kyle Sandilands’ management, Austereo has considered sacking him after his controversial on-air outburst to a journalist, which resulted in a whopping 17 advertisers withdrawing their sponsorship from 2Day FM. Many advertisers have said that Kyle’s behaviour did not reflect the values of their brands, […]
Last night, a few of us Stormettes went to Gotham on Oxford Street, Darlinghusrt, for PRIA’s Celebrity Endoresement seminar. The evening was informative and relaxed, and we had the privelage of listening to four extremely talented and experienced professionals. The speakers were Craig Eardley, who played a big part in consulting the Greater Building […]
We have just received news that Qantas is currently experiencing a ‘hashtag backlash’ as a part of their new social media campaign. Breaking it down The troubled airline has been facing a PR disaster, in light of recent union/employee wars, exploding engines and of course, its grounding of the fleet. In addition to this, […]