How to turn your business media release from ‘Blah’ to ‘Can I have the exclusive?’

By Monica Rosenfeld The media love running stories about entrepreneurs.  Why?  Because journalists care about writing content that engages or adds value to their audience and there is nothing that entrepreneurs love better than reading about and learning from other entrepreneurs. What this means for you if you are an entrepreneur is that you have […]

Dealing with Negative Feedback on Social Media

Social media is quickly becoming the main way people communicate. Therefore it is important for businesses to get involved and converse with their customers. However what happens when your customers are frustrated and voice their angry online? Companies both big and small need to continually monitor the online sphere for any complaints that could affect […]